Lotus is starting season with same drivers as last year.Sustainbilty is a really important for success so this should help them.
They've launched the car via their youtube cannel.It was not so glamourus.Car's photo has been revealed before the launch which was kind spoil.But it's always good feeling to watch to first launch.
Generally competitive teams hide their cars at launches and even at tests.It's normal to protect theirselves from copycats as long as possible.So E21 got much more suprises for us even though it looks familiar with the E20.
Car is mostly black if you haven't noticed by all the sponsorships on it which i called 'Raikkonen Effect'.
Let's make something clear F1 drivers generally got great look,great smile whatever but Raikkonen got a Greek God Beauty thing so this obviously attractices brands plus he has got the most Fans in F1 after Schumacher i think or equal with Alonso.So if you put Raikkonen's face on something people would buy it that's for sure.Plus all of these he is such a person,he is one of kind.Some say who are generally now know him closely 'Such a Jerk' but all the people who work with him talks really good about him.Mostly because he is so honest.
Anyway Raikkonen will be one of the names who will fight for the championship till the end of the year which he has almost done that in 2012 too.This year with a stronger car,much more closer team crew and Raikkonen's talent can be a nice combination.Lotus bets for to be a third team in the championship but i think they should bet more with Raikkonen and go for the victory while they've got such a driver who knows what he is doing ;)
See You at Mclaren Mercedes Launch :)
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